Creative Automation

Brands can now provide co-branded Social Media assets to their network of affiliated Merchant partners that are customised for each location.

63% of marketers say data driven personalization is the most difficult online tactic to execute. (SproutSocial, 2021)

Merchant Generated Assets

Brand Advertising with Merchant Partners can be prohibitive due to the time it takes to manually adapt Advertising assets for each Merchant partner location.

Now Global and National brands have an infrastructure for their affiliated Merchant partners to upload: Logos, Photos and Videos that can be approved by Trade Marketing Teams.

Merchants & Groups

Brand Advertising with Merchant Partners can be prohibitive due to the time it takes to manually adapt Advertising assets for each Merchant partner location.

Now Global and National brands have an infrastructure for their affiliated Merchant partners to upload: Logos, Photos and Videos that can be approved by Trade Marketing Teams.

Merchants & Groups

Customised Assets

Now, internal or external creative teams can develop a template that pulls in the Display Name and Locality and with approved Logos and Imagery for Merchant partner locations, to create an infinite number of specific assets that are customised for each location.

Brands can also decide whether they wish to enable merchant partners to add their own message to the Post text for organic or paid activity.

Creative Teams

Now, internal or external creative teams can develop a template that pulls in the Display Name and Locality and with approved Logos and Imagery for Merchant partner locations, to create an infinite number of specific assets that are customised for each location.

Brands can also decide whether they wish to enable merchant partners to add their own message to the Post text for organic or paid activity.

Creative Teams

Custom Calls-to-Action

Brand Advertising with Merchant Partners can be further prohibited by the challenge of having a meaningful Call-To-Action from localized Social Media Advertising.

Now Global and National brands can set up campaigns for their affiliated Merchant partners with consistent and measurable Calls-To-Action, that are customised for each merchant partner location e.g. Get Directions, Order Now, Book Now, Get Offer, Shop Now

Collaborative Brand Advertising

Brand Advertising with Merchant Partners can be further prohibited by the challenge of having a meaningful Call-To-Action from localized Social Media Advertising.

Now Global and National brands can set up campaigns for their affiliated Merchant partners with consistent and measurable Calls-To-Action, that are customised for each merchant partner location EG. Get Directions, Order Now, Book Now, Get Offer, Shop Now…

Collaborative Brand Advertising

51% of digital marketers say that personalization is their number one priority

(SproutSocial, 2021)

Platform Features